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VR Analytics for Playtesting & Optimization with Cognitive VR

    Categories: Voices of VR PodcastVR DevelopmentVR Podcasts

Cognitive VR is an VR analytics platform that has an impressive system for visualizing a player’s movements and gaze within a 3D representation of a VR experience. Their SceneExplorer tool translates the 3D geometry from a Unity or Unreal experience into a WebGL mesh that can be shared within a web browser. It allows VR developers to quickly and intuitively visualize how players are moving around and what they’re looking at, but also helps to identify performance bottlenecks based upon a wide range of different hardware configurations.

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I had a chance to catch up with Cognitive VR founder Tony Bevilacqua & Product Manager Robert Merki at Techcrunch Disrupt where we talked about their VR analytics platform, and where it’s going in the future.

Tony Bevilacquamore
Robert Merkimore

They’re looking forward to eventually adding more qualitative feedback and more detailed eye tracking analytics that will expand their user base beyond VR developers, but also looking at how to handle augmented reality analytics where there are so many variables with changing environments.

There are a number of different VR Analytics platforms out there, but the approach that Cognitive VR is taking in correlating their visualizations within a 3D model of an experience is one of the more compelling and interesting implementations that I’ve seen so far.


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Music: Fatality & Summer Trip