Apple today announced its iPhone 15 lineup of smartphones, including the iPhone 15 Pro which will be the company's first phone to capture spatial video for immersive viewing on Vision Pro. While Apple Vision Pro itself works as a spatial...

Apple Vision Pro is coming next year, not only making for the Fruit Company's much awaited first XR headset, but also spurring a resurgence in public interest (and likely investment) in the XR space. At $3,500, Vision Pro is...

Apple has now opened applications for Vision Pro developer kits, which it's sending out to app developers in effort to kickstart its first XR-specific App Store. Vision Pro is set to launch sometime in early 2024, coming part and parcel...

According to a Bloomberg report from Mark Gurman, Apple is changing things up with the creation of a new Vision Products Group (VPG), which is tasked with developing the company's recently unveiled mixed reality headset, Vision Pro. The report maintains...

If a recent Bloomberg report from Mark Gurman holds true, not only is Apple not planning to release a motion controller for Vision Pro in the future, but it may not even support third-party VR controllers at all. When the...

"Luxury" accessory maker Caviar plans to sell desecrated customized Apple Vision Pro for the high, high price of $40,000. The ridiculous price is the whole point. For anyone who has so much money that they don't have anything left to...

Apple has allegedly slashed production targets for Vision Pro due to manufacturing issues related to the mixed reality headset's complex design, a Financial Times report maintains. Unveiled during Apple's Worldwide Developer Conference (WWDC) in early June, the $3,500 Vision Pro...

Apple Vision Pro is about to set a lot of expectations in the industry of what's 'right' and 'wrong' about mixed reality, something the fruit company prefers to call spatial computing. Oculus founder Palmer Luckey weighed in on his...

Apple says it will give developers the opportunity to apply for Vision Pro dev kits starting sometime in July. In addition to releasing a first round of developer tools last week, including a software 'Simulator' of Vision Pro, Apple also...

One thing that didn't get much attention during the announcement of Apple Vision Pro is the headset's modular design. With straightforward connections and magnetic mounting, the company's robust ecosystem of third-party accessory makers will no doubt be scurrying to...

Apple has released new and updated tools for developers to begin building XR apps on Apple Vision Pro. Apple Vision Pro isn't due out until early 2024, but the company wants developers to get a jump-start on building apps for...

In addition to offering immersive experiences, Apple says that Vision Pro will be able to run most iPad and iOS apps out of the box with no changes. For video chat apps like Zoom, Messenger, Discord, and others, the...

Meta has undeniably been the lone looming Goliath in a field of smaller Davids in the XR scene for years now. With Apple finally making its entrance into the market, Meta won't be able to go at its own...

Apple's announcement of Vision Pro is reverberating throughout the industry. Beyond just a new headset, the company's entrance into the space introduces new ideas that are now being discussed around the tech-sphere. To dig further into what Apple Vision...

Ahead of the Apple Vision Pro's release in 'early 2024', the company says it will open several centers in a handful of locations around the world, giving some developers a chance to test the headset before it's released to...