Meta announced its annual Connect developer conference is returning this year on September 17th-18th. While it’s probably still too early to speculate, there are a few things we’re hoping to hear about.

Meta typically fills out its speaker schedule closer to Connect, which may give us a better idea of what to expect come September. There’s also the long trail of leaks that inevitably crop up ahead of the event. So far, the company hasn’t provided any clues beyond the usual boilerplate:

“As in years past, we’ll share the latest and greatest in Meta Horizon updates, peel back the curtain on tomorrow’s tech, and give XR devs the tools they need to help build for the next computing platform today,” Meta says in the blogpost announce.

Still, Connect is typically the company’s premier event for its biggest announcements, and we’re already looking forward to a few.

Quest 3S | Photo by Road to VR

At last year’s Connect, Meta revealed the October launch date of Quest 3S, the company’s latest mixed reality headset starting at $300. While we’re not expecting another Quest headset to launch this year, one thing we didn’t hear about at Connect 2024 was just when the rash of third-party headsets running Horizon OS will release, slated to arrive from Asus and Lenovo, in addition to an Xbox-flavored version of Quest.

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Granted, it’s a seven-month wait until Connect 2025 kicks off, so it’s possible we could hear about those headsets sooner rather than later. Still, it’s a good bet Meta will put Horizon OS in the spotlight as it seeks to compete with Google’s forthcoming Android XR.

To boot, in January serial leaker ‘Luna‘ reported Asus may be the first out of the gate with a Horizon OS headset, which is reported to include eye-tracking, face-tracking, and displays which could either be quantum dot LCD with local dimming or micro-OLED, Luna reports.

Meta’s Orion AR Glasses Prototype | Image courtesy Meta

At Connect 2024, Meta also unveiled Orion, an internal AR glasses prototype that packs a laundry list of features, which notably may not make their way to a consumer pair of Meta AR glasses for some time—coming at least before 2030, Meta CTO Andrew Bosworth says. As the race to release an all-day pair of AR glasses heats up, we’re of course hoping to hear more at Connect 2025.

Ray-Ban Meta smart glasses are also another area of growing interest. Last year the company brought AI tools for reminders and the ability to scan QR codes and phone numbers using voice commands. The gen 2 version of Ray-Ban Meta released in October 2023, so it stands to reason the companies are looking to launch a new generation to capitalize on the thus far successful segment.

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Notably, a recent Bloomberg report maintained we may see an expansion this year. Essilor Luxottica is reportedly working with Meta to create a sportier model in addition to a high-end model with a built-in display.

And although you might expect Connect to be all about AI this year, the company seems to be offloading this to a separate developer conference, called LlamaCon, kicking off on April 29th, which will be dedicated to its family of generative AI models.

That said, it’s a long leadup to Connect 2025. Meta typically confirms the actual dates in the summer, making this the earliest the company has ever announced the dev conference. Maybe there’s something bigger on the horizon? Whatever the case, we’ll be keeping our eyes on the Meta developer blog and the Meta Connect website to glean what’s next.

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Well before the first modern XR products hit the market, Scott recognized the potential of the technology and set out to understand and document its growth. He has been professionally reporting on the space for nearly a decade as Editor at Road to VR, authoring more than 4,000 articles on the topic. Scott brings that seasoned insight to his reporting from major industry events across the globe.
  • VRDeveloper

    My honest opinion: Meta is lost. They don’t know what they want to do with Meta quest.

    I mean, if they want to develop something to replace smartphones, then just throw the Meta Quest project away. But staying in this constant middle ground frustrates me a lot as a developer.

    Because they keep wavering, their marketing fails to communicate that the device is a video game—let alone that it has games capable of appealing to the real gamer audience, which is precisely the demographic that buys AAA games.

    Another clear example of this issue is their obsession with the garbage that is Horizon Worlds. This is a disservice to the Meta Quest's image. If they truly want the platform to be taken seriously, they need to add more social features—like Steam does—where users have customizable pages displaying their achievements, game collections, etc..

    They need marketing inspired by Ready Player One, showcasing that the platform has serious games like Into the radius, TWD, Metro, Alien etc.. Right now, it's being seen as just an overpriced gadget for middle-aged women to do CrossFit on rainy days and kids play gorila tag garbage. When I talk to gamers, that’s their perception—that it’s just an expensive garbage gadget with tech demos and CrossFit experiences for middle age women.

    I’ve met Meta quest players recently who didn’t even know Metro was available for Meta Quest, and I am not joking.. I’m in disbelief. I’ve never seen such terrible marketing for a video game. If you want to communicate that this console is not fun, you are doing an exquisite job.

    • VRDeveloper

      I forgot to mention that the platform does not have collectibles or item market like steam, something that could generate gross revenue and engage real gamers, the public that really engages in playing serious video games and investing in it. Please, give those features to us!!!

    • Dragon Marble

      It's true many Quest users are not gamers. But when you say gamers are not interested in Quest because of its limitations, you have to remember more than 98% of PC gamers are not interested in buying a $300 peripheral to try HLA and other PCVR contents.

      If we can't get traditional gamers on board, it's not because of lack of trying on Meta's side. Yes, some may not have heard of Metro, but Meta is shoving Batman in front of everyone's face. How much more push do you want. Traditional gamers may just be uninterested in VR period.

      • what traditional gamer don't want is to stand and actually move around to play a video game. but vr dev don't want to believe that. if i could play my games in vr while sitting my couch i would play more. instead everytime i try vr i walk around feeling it's not for me and that it's uncomfortable

        • Andrew Jakobs

          And yet VR-gamers like me don't like the games where you just sit on a chair and point in one direction.

        • VRDeveloper

          I don't believe this is true, what demotivates you is that 99% of the games don't justify you standing up, we need more games that use the body more as input in the games, as TWD did, if the game is just 3D, it wouldn't even make sense to get up to play..

          • no game will ever justify me standing up to play it. i find it funny how vr gamers ask what will get a tradition gamers to get into vr. we tell u guys and we get NAH u r wrong. like nintendo wii, ps move, and xbox whatever all died cause tradition gamers don't want to move around to play games. i don't really care if vr gaming dies i don't play vr games anyway. i just telling u guys y me as a flat tv gamer i c nothing exciting about vr cause i can't get pass having to physically do things to play a video games.

      • VRDeveloper

        They are not interested in paying $300 precisely because the marketing does not communicate that it is a video game, I have friends from steam who think that the meta quest is a fitness gadget.. I'm not kidding, gamers just don't know that this is a video game. they think that Alyx is the only good VR game.

        What's the point of developing games for gamers if the platform doesn't communicate that this is a video game? That's the point, it's like the playstation, it sells more than the Xbox, consequently every developer dreams of publishing a game on the playstation, because Sony communicate better that playstation is a video game.. you have to understand that it's not enough to want good games on the platform, the platform has to know how to sell itself too.

    • VrBiTcH

      Hence the sagging tits logo

    • Octogod

      Sadly, the Ready Player One, nerd-enthusiast, game console market focused model failed to bring in the mainstream consumer. They want billions, not tens of millions.

      The one that succeeded was children focused social games, where IAP drives sales. This means lower revenues for devs, lower expectations for consumers, and Meta owning that entire ecosystem.

      • VRDeveloper

        What are you talking about? They've never had a different marketing commitment, go to their website for you to see, it's not a cool marketing, it's something boring, and they call some influencers who don't make the slightest sense to promote the business.

        • Octogod

          They literally gave away signed Ready Player One copies at Connect talking about their VR and Metaverse ambitions. This is when they showed up at E3 and stood launching against the mainstream video game audience, which largely ignored them. It failed to hook with PC players, as Valve found out.

          Meta then spent hundreds of millions in no payback investment to indie games to bring to the platform from 2019 – 2023. Each year of that was a new marketing campaign, like DEFY REALITY and their fitness focused lifestyle ads.

          They have tried many marketing avenues and social influencer promotion is the one that has worked best.

          The biggest concern though is last year this shifted to paying children's streamers to promote Quest games. Titles like I am Cat and others. These shot them to the top of the most watched videos, which is why they just announced a $50m fund today to pay those kids to build Horizon Worlds games. They want VR Roblox, as these children will spend without complaint and are easiest to market to.

          • VRDeveloper

            You know what, man? I just got this email about the 50 million, and I’m in shock… Honestly, f*** Meta, I’m not developing for that platform anymore. They don’t deserve good developers. If this is how they want to treat developers who make good games, they can go to hell with that Garbage Meta Quest. I’m throwing this crap in the garbage and focusing on SteamVR. This was the last straw for me.

          • Octogod

            Had the same reaction. Sending this to their dev audience is a slap in the face.

            I'd be very careful on SteamVR. We have multiple VR games on both platforms and Steam is usually 10% of total sales vs Quest. Take a look at GameDiscoverCo's newsletter and they share detailed stats on the market and it's brutal in a different way.

          • VRDeveloper

            You know what, I am thinking about it and, Maybe Steam has low adoption precisely because we haven't been developing with it in mind. If we create games with innovative mechanics that can only run on PC—mechanics that are truly demanding and fun—players will eventually migrate to PC, especially since Steam is such an incredible platform.

            I think this will be difficult to achieve, but if many devs make this move, I believe it’s possible. I just see this as a glimmer of hope for us. Into the Radius 2 is doing well, and that’s a good sign.

            And having Steam as the source of income is definitely ideal for us.

          • Octogod

            Wishing you success!

          • VRDeveloper

            Same to your studio :)

  • People who proclaim that a particular technology is "never gonna work" always end up eating those words. Better stock up on ketchup.

  • Cary, you and I have very different ideas on EVERYTHING, especially on how to act like a decent human being in digitized society.