XR Industry News

The latest news on the XR industry. Covering AR, VR, MR, spatial computing, and the most important companies and platforms in the field.

XR Industry News

The latest news on the XR industry. Covering AR, VR, MR, spatial computing, and the most important companies and platforms in the field.

Google Daydream SDK Launches Out of Beta, Adds Unity Integration

After announcing Daydream earlier this year, Google's platform for high-end virtual reality on Android, the company has now says the Daydream VR SDK has reached version 1.0 and is now ready for download. Building upon the prior Cardboard SDK, Google has...

SEA VR Rebrands as ‘Immerse Technology Summit’, Returns October 11th

SEA VR, the largest VR conference in the Pacific Northwest, has renamed itself as the “Immerse Technology Summit,” and will be held this year on October 11th in Bellevue, Washington. The summit organizers say they dropped the “VR” moniker...

Leaked Input Device May Explain Why Investors Just Dropped $120 Million into Thalmic Labs

Thalmic Labs, makers of the gesture control armband MYO may be working on a new VR controller, a wristband device which senses the position of your fingers. The company is teasing new products after closing a whopping $120 million...

Apple CEO: VR Has “Lower Commercial Interest” than AR, New Hires from Magic Leap & Oculus

Apple CEO Tim Cook has stated that in his view, augmented reality and not virtual reality holds the ticket for commercial success in immersive technologies in the future. On the subject of virtual and augmented reality Apple is still largely...

This is The Rogue Initiative’s Debut VR Fantasy ‘Crowe: The Drowned Armory’

Fledgling production studio The Rogue Initiative have revealed their first VR game project as Crowe: The Drowned Armory, an original sci-fi fantasy adventure which, from the newly release key art, looks promising. The Rogue Initiative describe themselves as a "full spectrum...

VR Advertisement Platform Vertebrae Raises $10M Investment

Vertebrae, a virtual reality advertising platform that promises to bring ad supported monetization to VR publishers, today announced a $10 million series A fundraising. Vertebrae's platform, now out of stealth, is currently in private beta for use by content publishers such as entertainment...

Using HoloLens to Visualise Motion Capture Performances in Realtime

Motion capture techniques are used throughout the VFX industry, but a new project from Mo-cap specialist and developer Jasper Brekelmans aims to bring live, augmented reality previews for motion capture performance, unlocking the ability to preview dances in realtime overlaid onto reality. Visual...
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VirtualGrasp Aims to Finally Deliver Realistic Hand Interactions in VR

Swedish robotics specialists are working on a system to allow game developers to deliver realistic, realtime and dynamic interaction animations, so that your VR hands can finally grasp in-game objects convincingly. By the end of this year, every major virtual reality...

Leap Motion’s ‘Interaction Engine’ Unlocks More Natural Human Input for VR

Leap Motion has announced it's to early access to the beta of its Interaction Engine, a set of systems designed to help developers implement compelling, realistic and hopefully frustration-free input with just their hands. If you've ever spent time with a...

HTC Invests $5 Million in VR Game Developer Steel Wool Studios

Steel Wool Studios has picked up a $5 million investment from HTC. The studio was formed in 2011 by Pixar and LucasArts alumni. Steel Wool Studios, which today announced a $5 million Series A investment from HTC, was founded in...

Google Says Global VR Search Volume Grew 400% in 12 Months

Google, who has now has several major VR initiatives underway, notes major gains in interest in virtual reality and 360 degree video capture and sharing. The company is now prompting brands to consider what role VR will play in...

Survey: 78% of AR/VR Developers Not Planning Platform-exclusive Content

In a survey published by VRDC, AR and VR developers are largely leaning toward platform agnostic development for their next projects. While Oculus and Valve/HTC continue to take two different approaches to stoking the development of VR games and applications—Oculus...
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Dual Wield Guns and Magic in this Cool Oculus Touch Game Prototype

Guns are cool. Magic is cool. Motion controls are cool. Combine all three with virtual reality and you have a prototype experience that looks, well, really cool! Developers have now had access to retail quality, VR-focused motion controllers via the...
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Microsoft Launch HoloLens ‘Commercial Suite’, Declares it “Ready for Business”

Microsoft have just launched a new HoloLens 'Commercial Suite' which packages the augmented reality visor as ready for business with numerous new features and benefits for business buyers. Microsoft's augmented reality visor HoloLens has been available to developers for some...

‘Virtual Reality Challenge’ Promises UK’s “largest VR-only Game Jam ever”

Fellow virtual reality news outlet VRFocus has launched 'Virtual Reality Challenge' and has hopes for it to become the largest hackathon of its kind in the UK dedicated to virtual reality content. Hackathon events in various forms are now commonplace...
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