Pico Interactive today announced it’s getting ready to reveal “a new product” this month, promising to boost your “MR/VR experience to the next level.”

The device is slated to get its big reveal on August 20th. An image obtained by Antony Vitillo of Skarred Ghost maintains it will be revealed at 14:00 China Standard Time (local time here).


The company also teased the new headset in a separate X post yesterday, with the hashtags ‘Pico 4’ and ‘Upgrade’:

The tease suggests it will likely be another XR headset and not an optional accessory, although the mention of ‘upgrade’ isn’t conclusive.

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Provided it’s indeed a new headset, a possible candidate could be the rumored Pico 4S, which was the subject of a leaked controller design back in March.

Less likely is Pico 5 or prospective Pico 5 Pro Max, both of which have been rumored since late last year. Since then, Pico parent company Byte Dance issued wide-reaching layoffs, which may have dampened its consumer ambitions—at least outside of Asia and possibly Europe where it has launched previous headsets.

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Scott Hayden
Well before the first modern XR products hit the market, Scott recognized the potential of the technology and set out to understand and document its growth. He has been professionally reporting on the space for nearly a decade as Editor at Road to VR, authoring more than 4,000 articles on the topic. Scott brings that seasoned insight to his reporting from major industry events across the globe.