Apple has sent invitations to its upcoming WWDC keynote to select media outlets, including Road to VR. Apple has historically not invited XR media to its events, let alone commented in any way on its XR R&D that has been reportedly...

Palmer Luckey, the founder of Oculus who left the company in 2017, appears to have insider knowledge of the upcoming Apple XR headset, which is expected to be unveiled at its Worldwide Developers Conference (WWDC) next month. To Luckey, Apple's...

Independent tech analyst Ming-Chi Kuo says Apple's highly anticipated mixed reality headset is very likely set for its reported Worldwide Developers Conference (WWDC) unveiling in June. Another generation is also in the pipeline, Kuo maintains, which he suggests may...

Though delayed from its commitment last year, Magic Leap today announced that ML2 now fully supports OpenXR. The timing might have something to do with Apple's looming entrance into the XR space. Magic Leap had planned to deliver OpenXR support...

If the avalanche of recent reports can indicate anything at all, it seems Apple is entering the VR/AR headset market fairly soon, bringing along with it the most inflated expectations the industry has ever seen. It's probably going to be...

In an interview ahead of Apple's upcoming Worldwide Developers Conference event, CEO Tim Cook talks about the potential of XR and why elements of it may be "even better than the real world." In an interview by GQ's Zach Baron,...

Ming-Chi Kuo, a respected supply chain analyst, reports that Apple is tamping down enthusiasm for its upcoming mixed reality headset, which was rumored to see its big announcement at Apple's Worldwide Developers Conference (WWDC) in June. In a tweet, Kuo...

Apple's upcoming mixed reality headset has been the subject of many reports and rumors over the past few years—that's just the nature of the Cupertino-based black box. Now a new report from the Financial Times alleges we may see...

Apple's long-awaited mixed reality headset is still deep under wraps, although recent reports have not only shed what appears to be new light on some of the features coming to the fruit company's first AR/VR headset, but also a...

Multiple trademark filings spotted by Bloomberg over the weekend support the notion that Apple's long-rumored mixed reality headset will be running under the 'Reality' naming scheme. Trademark applications were filed earlier this month in the US, EU, UK, Canada, Australia, New...

Industry analyst Ming-Chi Kuo, a respected figure in all things Apple supply chain leaks, says the Cupertino tech giant is likely preparing to announce its long-rumored mixed reality headset early next year. Update (June 27th, 2022): Analyst Ming-Chi Kuo reached...

Apple has barely mentioned augmented or virtual reality in its big keynotes lately, however at WWDC 2022 earlier this month, the company quietly released probably one of the best 3D room-mapping tools for mobile AR yet. Called RoomPlan, the ARKit...

Today during Apple's WWDC 2022 keynote, the company announced that iOS 16 will allow users of modern iPhones to scan the shape of their ear to create more accurate spatial audio. Likely implemented as an HRTF, creating custom HRTFs...

Recent reports maintain we may be seeing a mixed reality headset from Apple sometime soon, however it appears the Cupertino tech giant has filed a global trademark for realityOS, its alleged XR operating system, which could suggest we'll learn...

Apple is a notorious black box when it comes to internal projects, although sometimes details based on supply chain rumors shed a sliver of light on what might be happening with the company's AR/VR headset behind closed doors. Much...