Between HTC’s Vive X accelerator and the VRVCA investor consortium that it heads, the company is already very active in the VR investment space. But today the company announced a brand new investment fund of some $160 million in a joint venture between HTC and the Shenzhen Municipal People’s Government.

HTC today announced that the jointly formed Premier Ventures is now in operation and working with an initial fund of 1 billion RMB (~$158 million). The firm plans to invest primarily in companies operating in the Chinese market.

While HTC had announced a $100 million VR-focused investment fund alongside Vive X back in 2016, the company confirmed to Road to VR that Premier Ventures is an entirely new fund. “The [Premier Ventures] fund will work closely with Vive X and VRVCA to identify qualified investment candidates in China and abroad,” HTC tells us.

After Management Shuffle, HTC Says VR/AR More Important Than Ever to Its Future

As for the focus of the fund, HTC says Premier Ventures will invest in “AR/VR related technology innovations, so it will cover a large scope.” Interested startups can get in touch with the firm here.

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Ben is the world's most senior professional analyst solely dedicated to the XR industry, having founded Road to VR in 2011—a year before the Oculus Kickstarter sparked a resurgence that led to the modern XR landscape. He has authored more than 3,000 articles chronicling the evolution of the XR industry over more than a decade. With that unique perspective, Ben has been consistently recognized as one of the most influential voices in XR, giving keynotes and joining panel and podcast discussions at key industry events. He is a self-described "journalist and analyst, not evangelist."
  • JJ
  • Andres Velasco

    Just call it ‘China’ government and not Shenzhen

    • NooYawker

      China is the country. They’re creating a joint venture with the local government of Shenzhen. You know like how they have states and cities in America. When Mercedes made a deal with Arkansas to build a factory do people say Mercedes made a deal with America?

  • Ritch

    They should use all that investment money to develop the vive pro lenses. LOL

  • Lucidfeuer

    Interesting, maybe we’ll see some interesting research coming from HTC, even though they’ll probably remain pretty terrible at conceiving and implementing. I actually expect more coming from the Shenzhen ecosystem than HTC internals…