XR Industry News
The latest news on the XR industry. Covering AR, VR, MR, spatial computing, and the most important companies and platforms in the field.
Magic Leap to Partner with NBA to Bring Basketball to AR, Shaq’s Massive Head Fits in...
Magic Leap CEO Rony Abovitz took the stage at the Code Media conference last night to talk a little bit more about the company's upcoming AR headset, Magic Leap One. While we now know the headset will probably cost the...
Magic Leap Takes on Funding from Media Company Axel Springer
German media company Axel Springer today announced that it has taken part in a new round of financing of Magic Leap. The company hasn't disclosed the amount of the investment, or mentioned whether other companies have also taken part in the new...
Vreal Closes $11.7 Million Series A Funding, Chet Faliszek Signs on to Board of Directors
Vreal, a VR livestreaming and social broadcast platform, today announced the closure of a $11.7 million Series A funding round led by Axioma Ventures, along with new investors Intel Capital and AET Fund. Existing participating investors include Upfront Ventures, Vulcan Capital and...
Google Brings AR Mode to ‘Motion Stills’ Android App
Google recently launched an augmented reality mode for the Android version of its video capture app Motion Stills, which brings the ability to insert AR objects into the world so you can record GIFs and video.
Much like Google's AR...
Walmart’s Tech Incubator Store No. 8 Acquires VR Startup Spatialand
Wal-Mart, the big-box retail giant, unveiled its Store No. 8 tech startup incubator last year with the aim of researching and investing in emergent tech like AR and VR. Now, Store No. 8 has acquired Spatialand, a startup that has created...
VirZOOM Closes $5.5M Seed Funding to Develop Second Generation of VR Bike Kit
VirZOOM, makers of VR arcade exercise games and the VirZOOM Bike Controller, announced the successful closure of a $5.5 million seed funding round which the company says will help expand its commercial business worldwide with a second generation of its...
Positron Closes $1.4 Seed Funding to Develop Next Gen of Its VR Motion Chair
Positron, a Los Angeles-based VR technology studio, announced at Sundance that it closed a $1.4 million seed funding deal to further develop the next generation of the company's VR motion chair, Voyager. Funding was provided by Lazar Ventures co-founders Cathleen Ihasz and Nicole...
Oculus Hiring Spree Suggests Facebook is Accelerating VR/AR Plans
Starting toward the end of 2017, the number of listed job openings at Oculus has nearly tripled, with the current number of openings floating around an all time high.
Across Oculus' 15 locations, the company is currently listing 443 available...
Lytro Picks up Limitless Team to Build Tools to Work With Light-fields in Game Engines
Limitless, a company developing content and tools for creating cinematic VR experiences, has joined Lytro to build out tools for combining light-fields and real-time rendering directly in game engines.
As we noted recently, Lytro is positioning its light-field tech as...
Oculus-funded VR Experience ‘SPHERES’ Sold at Sundance in “Seven-Figure Deal”
SPHERES, a three-chapter space experience from Darren Aronofsky’s Protozoa Pictures, was just bought by VR finance and distribution firm CityLights in what Variety describes as a "seven-figure deal."
While the respective companies are remaining mum on the exact price of the acquisition,...
GDC 2018 Survey: 33% of Game Devs Are More Interested in VR Than Any Other Platform
Ahead of the 2018 Game Developers Conference in March, the organizer, UBM, has released their sixth annual State of the Game Industry survey, offering insight into the thoughts of some 4,000 game developers. While many developers may not be...
New Official Dev Tool Tests VR Apps Against Oculus Platform Guidelines Before Submission
Up until now, developers wishing to get their VR app on the Oculus Store had to submit to a manual review process by which their game or experience was washed through two stages; a tech review to see if...
Investors Poured a Record $2 Billion into VR/AR in 2017, But Early Stage Funding Slowed
In 2017, venture funding of VR/AR companies reached at least $1.9B, ending slightly above 2016. The total number of companies raising venture capital during 2017 outpaced 2016, but the average deal size declined sharply by 35%, according to Greenlight...
‘Oculus Start’ Program Aims to Help Indies Jump into VR Development
Providing “access, support, and savings” to qualifying indie developers, the new Oculus Start program hopes to encourage and enable the development of great apps from those just getting started in VR. The program, which was introduced in a brief...
SyncThink Closes $3.5 Million Series A Funding to Further Develop VR-based Concussion Detection
SyncThink, a Berkeley-based eye-tracking and brain firm, announced the closing of a $3.5 million Series A-1 funding round led by Quadrant Management. The company expects to use the funds to continue development on their EYE-SYNC technology, a VR-based eye-tracking technology to help...




















