XR Industry News
The latest news on the XR industry. Covering AR, VR, MR, spatial computing, and the most important companies and platforms in the field.
12% of Americans Plan to Buy VR Within 6 Months, New Research Suggests
A new online study of 12 western countries by Newzoo suggests that 11% of people are looking to buy into virtual reality within the next 6 months, that Spain is the most aware of VR and that Canada is...
Devs Behind ‘Max Payne’ and ‘Quantum Break’ Form New VR House, ‘3rd Eye Studios’
3rd Eye Studios is a new VR developer team formed from Remedy Entertainment alum and they're working on a new, original made-for-VR anthology inspired by 70's sci-fi television shows. Here's an exclusive first look at some of the first art for...
ODG Raises $58 Million Series A Investment for AR Glasses, New Products to Debut in January
San Francisco based Osterhout Design Group (aka ODG) announced today that they've raised a significant $58 million Series A investment to accelerate production and R&D of its smart glasses products.
ODG's current flagship device is the enterprise-focused R-7 Smartglasses System which sell...
Apple Granted Patent for High Field of View AR Display
Apple has just been granted another AR/VR related technology patent, to add to their growing list. In this case it's a transparent, high field of view display which looks to be aimed at the augmented reality sector and, alongside other...
Only Select Developers Can Publish Google Daydream Apps Until 2017
Google Daydream is supposed to launch Fall 2016, but only a select group of developers will be able to publish Daydream apps to the Google Play store until 2017.
Daydream, Google's high-end VR initiative for Android, is set to launch...
Walmart Focuses On Future of VR/AR at New Silicon Valley Tech Incubator
Wal-Mart Stores Inc, the big-box retail giant, is focusing on the future of VR and AR, along with other emergent technologies, with its newly unveiled tech startup incubator.
According to a Bloomberg Technology report, Wal-Mart is creating the incubator to "identify...
‘Meta 2’ AR Glasses Available to Pre-order, 1440p with 90 Degree FOV for $949
Meta have today opened up pre-orders for their 'Meta 2' augmented reality development kit glasses today and have revealed the specifications for the units as well as the price.
Meta broke out of stealth mode last month when they appeared at...
VR Interface Design Contest with $10,000 in Cash Prizes Launched by Purple Pill
Immersive content agency Purple Pill has announced a VR interface design competition and is offering $10,000 in cash prizes to those who create the best virtual reality interfaces.
From gaze-based interaction modalities to laser pointer menus to skeuomorphic knobs and...
How Mozilla Plans to Build VR Into the Foundation of the Web
Though people speak of the 'metaverse'—a vast network of interconnected virtual worlds—as a far flung future concept, in reality we already have the underlying structure built and functioning on a massive scale; it's called the internet and it connects billions...
VR Sports Training Company STRIVR Labs Scores $5 Million Investment
STRIVR Labs, a company focused on using VR for sports training, plans to use a new $5 million investment to expand the scope of its "experiential learning" platform.
According to a press release from the company, Strivr's $5 million Series A...
VR Industry’s Biggest Players Are Banding Together to Create an Open VR Standard
The Khronos Group announced on Tuesday that they have a critical mass of major VR players who are collaborating on a VR open standard. This VR open standard will have a software and hardware component that will enable VR...
Sony London Studio Head Forms New VR Studio ‘Dream Reality Interactive’
Dave Ranyard, who headed up Sony's London Studio throughout PlayStation VR's development, has announced the formation of a new VR-focused game Dream Reality Interactive.
Dave Ranyard was arguably the public face of Sony's Morpheus (aka PlayStation VR) project in the early days...
Valve Releases ‘The Lab’ Unity Renderer for Free
Valve have released the Unity based renderer for its superb VR experience collection The Lab in an effort to encourage adoption of what it sees as optimal rendering techniques for VR experiences.
Although many probably assumed that Valve's collection of VR experiences,...
MindMaze Raises $100 Million with $1B Valuation for “Neural Virtual Reality Platform”
MindMaze today announced closing a $100 million seed investment led by Hinduja Group which company says values them in excess of $1 billion.
MindMaze is creating what they call a "neural virtual reality platform," an extension of products the company has created for...
New Asus ‘ZenFone AR’ to be Daydream VR and Tango Ready, Leak Details
Asus' latest smartphone, the ZenFone AR, has had its details leaked ahead of its CES 2017 unveiling tomorrow and the new device packs hardware certified for use with on both Google's Android Daydream VR and Tango platforms.
CES isn't officially...



















