XR Industry News
The latest news on the XR industry. Covering AR, VR, MR, spatial computing, and the most important companies and platforms in the field.
New Meta R&D Reveals Shortcut to Ultra-wide Retina Resolution Holographic Displays in XR
Researchers from Meta Reality Labs, Princeton University, and others have published a new paper detailing a method for achieving ultra-wide field-of-view holographic displays with retina resolution. The method drastically reduces the display resolution that would otherwise be necessary to...
2016 VR Industry Report: Everything You Need to Know in One Place
Greenlight VR’s second industry report is co-authored with leading VR news site, Road to VR, and provides industry forecasts, analysis, and best practices.
SAN FRANCISCO, CA, January 15, 2016 – Greenlight VR and Road to VR today unveil plans to...
Virtual Concert Platform ‘Wave’ Secures $30M in Series B Funding
Wave, the social VR platform and virtual music venue, today announced a $30 million Series B funding round, putting its total funding to $40 million to date.
The funding round was led by Maveron with participation from Griffin Gaming Partners....
Apple Releases ‘Submerged’ Short Film on Vision Pro, Announces Upcoming Content with The Weeknd, NBA &...
Apple today launched a new immersive short film called Submerged for free on Vision Pro, letting users explore a harrowing tale set in a WWII-era submarine. The company also announced its next slate of immersive content, including an NBA...
Quest 2 Leaps to 2nd Most Used on Steam as Headsets Hit Record High of 2.6...
Although Quest 2 is a standalone headset, it can also be plugged into a PC to play PC VR games through Oculus PC and Steam. The headset's holiday success has clearly bled through into the PC VR landscape, as...
Williams-Sonoma Acquires Outward for $112 Million to Expand 3D, AR, and VR Retail Visualization
Williams-Sonoma Inc has announced that an agreement has been reached to acquire Outward Inc for an all cash consideration of $112 million. Williams-Sonoma Inc is a US-based high-end retailer of home furnishings and kitchenware, associated with stores such as Williams...
Half of SteamVR Tracking Course Attendees Using Tech for Non-gaming
In August of last year, Valve created the SteamVR licensing program to allow any developer to create their very own SteamVR tracked object. At that time, Valve partnered with Synapse, a Seattle-area product development firm, to provide a mandatory...
Seasoned VR Devs Raise $1.6 Million for New Studio Focused on Virtual Pet Experience
Windup Minds is a newly announced XR studio which has raised a $1.6 million seed investment for immersive experiences focused on virtual pets and companions.
Windup Minds was founded earlier this year by Bernard Yee, Ben Vance, Amy Conchie, and Stefani...
Kite & Lightning Raises $2.5M for ‘Bebylon’, a “mini-Sword Art Online”
Kite & Lightning, an LA-based studio known for some of the burgeoning VR industry's most polished experiences, today announced that their next big project, the VR vehicular melee party brawler Bebylon Battle Royale, has been funded to the tune of $2.5...
Unity CEO: VR Will Get Huge, But Devs Need to Survive and Avoid Hype Until it...
At VRLA 2017, Unity CEO and games industry vet John Riccitiello dumped a little cold water wisdom on the hype surrounding the red-hot VR industry. Riccitiello believes VR is coming and it will be huge, but advises that developers stay...
‘Deus Ex’ Creator Warren Spector Has U-Turned on VR, “I’ve started to come around”
One of the most respected game developers in the business, Warren Spector, has been a fairly vocal critic of virtual reality's recent resurgence of late. But in a recent interview, the Deus Ex creator says he's changed his mind...
ODG Raises $58 Million Series A Investment for AR Glasses, New Products to Debut in January
San Francisco based Osterhout Design Group (aka ODG) announced today that they've raised a significant $58 million Series A investment to accelerate production and R&D of its smart glasses products.
ODG's current flagship device is the enterprise-focused R-7 Smartglasses System which sell...
Meta Reality Labs Earnings Reveal a Less Successful Holiday Season & Highest Operating Costs Yet
Meta today revealed its latest quarterly earnings results, showing that Reality Labs, the company's XR and metaverse arm, had a smaller holiday season than the last, while operating costs have reached their highest levels yet.
Today during the company's Q4...
Apple Details Latest VR Optimizations Coming to macOS Mojave (10.14)
Earlier this month at Apple's annual WWDC conference, the company introduced their latest operating system, macOS Mojave (10.14). Due to roll out as a public beta later this month, and launching widely this Fall as a free update, Mojave...
4th Part of Epic’s ‘Sense of Presence’ VR Doc Focuses on the ‘Future of VR’
Epic, the company behind the popular Unreal Engine, has released the fourth part of it's series of films looking at virtual reality technology and the industry. It's been an interestingly positive journey thus far and this latest instalment focuses...


















